Data Activation

A unique SaaS solution to drive your marketing actions and empower your stores.

Your needs

Customer loyalty

Create personalized and targeted marketing campaigns. Choose from a wide range of media to adapt to your objectives.

Customer acquisition

Rent leads from a deduplicated high quality contact base. Get in touch with the new neighbors in your catchment area.

Autonomy and reactivity for your retail network

Drive marketing actions for your retail network so that your teams can develop a local communication program towards their customers.

Campaign performance monitoring

Monitor both of your marketing actions and your stores actions in real time.

your needs data activation
return rate on enriched texts

of return rate with rich SMS

texts opened after 90 seconds

texts opened within the first 90 seconds

Our Data Activation offer

Campaign management platform

Our platform is made to edit and monitor your multimedia communication campaigns: email, SMS, rich SMS, postal mail.

Mobile app

With our mobile app, you can access your data base and to communicate with your customers directly on your smartphone. Available on Google Play and Apple Store.

Retail network management tools

We provide you and your stores with templates, personalized validation process and consolidated reports. You can precisely follow the performance of your field actions.

Automated campaigns

Attract new neighbors in your catchment area with no additional work by using our automated monthly mail campaign feature.

Dolmen's avantages

The ergonomics of the platform, used to create targeted communication campaigns in an extremely simple and quick way.

The Dolmen One application, used to create your SMS and enriched SMS campaigns directly via your smartphone!

data activation

Séverine Attimon, Associate at Hyper U in Guichen

Why Dolmen?

“We started working with Dolmen because our U card database was not up-to-date and we wanted to enrich it.” Indeed, an up-to-date database is the key to improved customer knowledge, and thus a guarantee that your offers correspond more to customer expectations.

Dolmen’s benefits?

“Dolmen’s strength is no doubt the support it provides. The teams are a source of suggestions for our in-store events and remain present to help us implement them. The solution also offers extremely useful performance measurements, used to regularly review our operations with the teams.”

Séverine Attimon

"Dolmen's strength is that they make suggestions, namely regarding events we could launch in stores. The solution is easy to use, even if there is no dedicated person in-store to help." Séverine Attimon, Associate at U in Guichen

One of our key operations was a cost price operation for scallops. The shop communicated using an enriched SMS, suggesting that customers pre-order the desired quantity. "This was a fantastic operation that helped us sell our entire stock of scallops."